We believe you should know exactly what you’re putting on your beard and skin.
Use this glossary to give you a closer look at what goes into our products and why. From carrier oils to active ingredients, each one plays a role in helping your beard look better, feel better, and stay healthy.
No mystery. Just well-formulated products that do what they’re supposed to.
INCI: Crambe abyssinica seed oil
Benefits: Abyssinian oil, derived from the seeds of the Crambe abyssinica plant, is rich in erucic acid, a type of omega-9 fatty acid. This lightweight oil is known for its excellent spreadability and absorption, making it ideal for beard care. It helps to deeply moisturize and soften facial hair without leaving a greasy residue, promoting a healthy, shiny appearance. Additionally, Abyssinian oil helps to soothe and hydrate the skin beneath the beard, preventing dryness and irritation.
We use this in: Super Soft Leave-In Conditioner
INCI: Aloe barbadensis leaf extract
Aloe vera leaf extract is renowned for its soothing, hydrating, and healing properties. It is packed with vitamins, minerals, and antioxidants that help to nourish both the skin and hair. In beard care products, aloe vera extract helps to reduce itchiness and irritation often associated with beard growth. Its natural enzymes promote healthy skin turnover, while its moisturizing properties keep both the beard and the underlying skin soft and well-hydrated.
We use this in: Beard & Body Wash
INCI: Argania spinosa oil
Benefits: Argan oil, often referred to as "liquid gold," is extracted from the kernels of the Argania spinosa tree. Rich in essential fatty acids, vitamin E, and antioxidants, argan oil is a powerhouse for skin and hair care. In beard care, it helps to tame frizz, enhance shine, and soften facial hair. Its moisturizing properties prevent dryness and flakiness of the skin beneath the beard, promoting overall beard health and a more manageable, conditioned look.
We use this in: Argan beard oil / Beard Balm / Heavy Hold Beard Balm / Head To Toe Bar Soap
INCI: Cera alba
Benefits: Beeswax is a natural wax produced by honeybees and is a key ingredient in many grooming products. In beard care, beeswax provides a light hold, helping to shape and style the beard while keeping stray hairs in place. It also forms a protective barrier that locks in moisture, preventing the beard and skin from drying out. Additionally, beeswax has anti-inflammatory and antibacterial properties, which can help to soothe and protect the skin beneath the beard. We source all of our beeswax from our friends at Fallentimber Meadery 45 minutes west of Calgary.
We use this in: Beard Balm / Heavy Hold Beard Balm / Moustache Wax
INCI: Brassica Alcohol (and) Brassicyl Valinate Esylate (and) Brassica Glycerides
Benefits: This plant-derived conditioning system is designed to provide exceptional softness and manageability to hair while maintaining a lightweight feel. Derived from rapeseed (Brassica) oils and amino acid derivatives, it works as both a conditioning agent and emulsifier, helping water and oils blend smoothly into a stable, effective formula.
In beard and hair care products, this ingredient helps smooth the hair cuticle, reduce static and frizz, and improve overall softness. It forms a light conditioning layer on the hair that enhances slip and detangling without leaving behind heavy buildup.
By combining plant oils with amino acid–based conditioning agents, this ingredient helps deliver long-lasting softness while keeping the beard light, flexible, and easy to manage.
We use this in: Super Soft Leave-In Conditioner
INCI: Calcium Gluconate
Benefits: Calcium gluconate helps to soothe irritation and inflammation, while also supporting the skin's natural barrier function. By keeping the skin beneath the beard nourished and balanced, calcium gluconate contributes to overall beard health and comfort. It also plays an important role in maintaining the natural balance of the skin's pH levels, essential for healthy hair growth. Ensuring the skin's optimal pH, calcium gluconate creates a favourable environment for hair follicle function, encouraging robust and resilient beard growth. Lastly, calcium gluconate is a chelating agent, helping stabilize the formula by binding to metal ions that can cause product degradation or discoloration. Its chelating properties make it a valuable ingredient in products prone to oxidation or other stability issues.
We use this in: Super Soft Leave-In Conditioner
INCI: Camellia Oleifera
Benefits: Camellia seed oil, extracted from the seeds of the Camellia oleifera plant, is a lightweight and highly nourishing oil rich in antioxidants, vitamins, and oleic acid. Camellia seed oil penetrates deeply into the hair follicles, providing intense moisture and strengthening the hair shaft. It helps to soften coarse beard hair, reduce split ends, and enhance shine, while its antioxidant properties protect the hair and skin from environmental damage. Additionally, camellia seed oil is non-comedogenic, making it suitable for all skin types, including those prone to acne.
We use this in: Hazelnut & Hemp Beard Oil / Super Soft Leave-In Conditioner
INCI: Caprylhydroxamic Acid
Benefits: Caprylhydroxamic acid is a gentle, plant-derived amino acid used as a preservative and pH adjuster. It helps to maintain a product's stability and efficacy by preventing microbial growth and maintaining the desired pH level. Its mild nature makes it suitable for sensitive skin, while its preservative properties ensure the safety and longevity of the product.
We use this in: Super Soft Leave-In Conditioner
INCI: Caprylic Capric Triglycerides
Benefits: Caprylic capric triglycerides are a blend of fatty acids derived from coconut oil and glycerin. This lightweight and non-greasy ingredient serves as an excellent emollient and solvent, helping to moisturize and soften both the beard and the skin. It forms a protective barrier that locks in moisture without clogging pores, leaving the beard feeling smooth and hydrated. Additionally, caprylic capric triglycerides have a long shelf life and enhance the spreadability of products, ensuring easy application and absorption.
We use this in: Super Soft Leave-In Conditioner
INCI: Ricinus Communis
Benefits: Castor seed oil, extracted from the seeds of the Ricinus communis plant, is a rich source of ricinoleic acid, a monounsaturated fatty acid with anti-inflammatory and antimicrobial properties. Castor seed oil helps to moisturize and condition hair, promoting healthy growth and reducing breakage. It also has cleansing properties that help to remove impurities and excess oil from the hair follicles, preventing clogged pores and promoting a clean, nourished moustache.
We use this in: Luxe Beard Elixir / Moustache Wax
INCI: Cocamidopropyl Betaine
Benefits: Cocamidopropyl betaine is a mild surfactant derived from coconut oil and is widely used in personal care products for its foaming and cleansing properties. It helps to create a rich lather that effectively cleanses the beard and skin, removing dirt, oil, and impurities without stripping away natural oils. Cocamidopropyl betaine is known for its gentle nature, making it suitable for sensitive skin, while its conditioning properties leave the beard feeling soft and manageable after washing.
We use this in: Beard & Body Wash
INCI: Cocamidopropyl Hydroxysultaine
Benefits: Cocamidopropyl hydroxysultaine is a mild surfactant derived from coconut oil. It is known for its excellent foaming and cleansing properties. It helps to create a rich, creamy lather that effectively cleanses the beard and skin without stripping natural oils. Its gentle nature makes it suitable for all skin types, including sensitive skin. Additionally, cocamidopropyl hydroxysultaine acts as a conditioning agent, leaving the beard feeling soft and hydrated after use.
We use this in: Beard & Body Wash
INCI: Theobroma Cacao Powder
Benefits: Cocoa powder is derived from the seeds of the Theobroma cacao tree and is rich in antioxidants, vitamins, and minerals. Cocoa powder imparts a subtle, natural colour, enhancing the sensory experience of our Last Best Brewing & Distilling IPA Bar Soap
We use this in: Last Best x Mammoth Head to Toe Bar Soap
INCI: Coco-Caprylate/Caprate
Benefits: Coco-Caprylate/Caprate is a naturally derived emollient sourced from coconut fatty acids. It is often used as a plant-based alternative to silicones because it delivers the same silky, lightweight feel without synthetic film-forming ingredients.
This ingredient spreads easily across the skin and beard, helping conditioning oils distribute more evenly while leaving behind a soft, velvety finish. Its fast absorption and non-greasy feel make it ideal for beard products designed to moisturize while maintaining a natural, clean finish.
By improving slip and enhancing the sensory experience of a product, Coco-Caprylate/Caprate helps create a formula that feels smooth, absorbs quickly, and leaves beard hair soft and conditioned.
We use this in: Luxe Beard Elixir
INCI: Cocos Nucifera Oil
Benefits: Coconut oil is a classic botanical oil prized for its deeply conditioning and protective properties. Rich in fatty acids, it helps nourish both beard hair and the skin beneath, supporting softness and strength.
One of coconut oil’s most unique characteristics is its ability to penetrate the hair shaft more effectively than many other oils. This allows it to help reduce protein loss in the hair, supporting stronger, more resilient beard growth over time.
In beard care formulas, coconut oil contributes to improved softness, reduced brittleness, and enhanced moisture retention, helping keep both beard hair and skin in optimal condition.
We use this in: Luxe Beard Elixir
INCI: Caprylic/Capric Triglyceride (and) Castor Oil/IPDI Copolymer
Benefits: This advanced conditioning ingredient combines Caprylic/Capric Triglyceride with castor oil that has been modified through a gentle polymer process to enhance performance. The result is a lightweight film-forming agent that helps lock in moisture while improving the texture and longevity of a product on the skin and hair.
In our beard care formulas, this ingredient helps create a smooth, conditioning barrier that reduces moisture loss while improving softness and manageability. It also enhances the overall feel of the formula, helping it glide easily through the beard while providing a subtle conditioning hold.
By combining the nourishing properties of castor oil with modern formulation technology, this ingredient helps deliver long-lasting conditioning without heaviness or buildup.
We use this in: Luxe Beard Elixir
INCI: Caprylic/Capric Triglyceride
Benefits: Caprylic/Capric Triglyceride is a lightweight emollient derived from coconut oil and glycerin. It is widely used in high-performance skincare and hair care formulas because of its ability to condition both skin and hair without leaving behind a heavy or greasy feel.
In beard care products, this ingredient helps soften beard hair while improving the overall texture and spreadability of the formula. Its lightweight nature allows it to absorb quickly into both the beard and the skin beneath, delivering conditioning benefits while maintaining a clean, natural finish.
Caprylic/Capric Triglyceride also helps support the skin’s natural moisture barrier, reducing dryness and improving overall beard manageability. By enhancing the feel and performance of the formula, it helps ensure that conditioning ingredients are evenly distributed throughout the beard for optimal results.
We use this in: Luxe Beard Elixir
INCI: Decyl Glucoside
Benefits: Decyl glucoside is a mild, non-ionic surfactant derived from glucose and coconut oil. It is known for its gentle cleansing properties and is suitable for all skin types, including sensitive and delicate skin. Decyl glucoside effectively removes dirt, oil, and impurities from the beard and skin without causing irritation or dryness. Its mild nature ensures that it cleanses while maintaining the skin's natural moisture balance, leaving the beard feeling clean and refreshed.
We use this in: Beard & Body Wash
INCI: Glycerin
Benefits: Glycerin, a natural humectant derived from plant oils, is known for its exceptional moisturizing properties. It attracts and retains moisture, keeping both the beard and the skin beneath it well-hydrated. It helps to soften and smooth facial hair, making it more manageable and reducing the risk of breakage. Additionally, glycerine helps to soothe and protect the skin, preventing dryness and irritation often associated with beard growth.
We use this in: Super Soft Leave in Conditioner
INCI: Glyceryl Caprylate
Benefits: Glyceryl caprylate is a natural emulsifier and skin-conditioning agent derived from glycerin and caprylic acid. It helps to stabilize formulations and enhance the texture, ensuring a smooth and consistent application. Its antimicrobial properties help to preserve the product and maintain its efficacy. Additionally, glyceryl caprylate provides moisturizing benefits, helping to keep the beard and skin soft, hydrated, and healthy.
We use this in: Super Soft leave-In Conditioner
INCI: Corylus Avellana Seed Oil
Benefits: Hazelnut oil is derived from the nuts of the Corylus avellana tree. It is rich in essential fatty acids, vitamins, and antioxidants, making it an excellent emollient in beard oil. Hazelnut oil penetrates deeply into the hair and skin, providing intense hydration and nourishment. It helps to soften and smooth the beard, reduce frizz, and enhance shine. Additionally, its astringent properties help to balance oil production, keeping the skin beneath the beard clear and healthy.
We use this in: Hazelnut & Hemp Beard Oil
INCI: Cannabis Sativa Seed Oil
Benefits: Hemp seed oil is extracted from the seeds of the Cannabis sativa plant and is rich in essential fatty acids, vitamins, and antioxidants. It deeply moisturizes and nourishes both the beard and the underlying skin. Its lightweight texture helps to soften and condition beard hair without leaving a greasy residue. Additionally, hemp seed oil contains omega-3 and omega-6 fatty acids, which help to promote healthy beard growth and reduce inflammation, making it an excellent choice for maintaining a well-groomed and healthy beard.
We use this in: Argan Beard Oil / Hazelnut & Hemp Beard Oil
INCI: Hydrolyzed Soy Protein
Benefits: Hydrolyzed soy protein is a water-soluble protein derived from soybeans. It is known for its film-forming and conditioning properties. It helps to strengthen and repair damaged hair, improving elasticity and reducing breakage. It also enhances moisture retention, keeping the beard hydrated and more manageable. Additionally, it adds a protective layer to the hair, giving it a healthier and shinier appearance
We use this in: Beard & Body Wash
INCI: Simmondsia Chinensis Seed Oil
Benefits: Jojoba oil is a liquid wax ester extracted from the seeds of the Simmondsia chinensis plant. It closely resembles the natural sebum produced by human skin, making it an excellent moisturizer and conditioner. Jojoba oil helps to hydrate and soften the beard, reduce frizz, and enhance shine. It also soothes and protects the skin beneath the beard, preventing dryness and irritation. Its non-comedogenic properties make it suitable for all skin types, including acne-prone skin.
We use this in: Argan beard Oil / Hazelnut & Hemp Beard Oil / Beard Balm
INCI: Kaolin White Clay
Benefits: Kaolin is valued for its ability to create a smooth, creamy lather that enhances the cleansing experience. It helps to balance oil production, making it suitable for both dry and oily skin types. Additionally, kaolin imparts a silky texture to soap, making it feel luxurious on the skin while providing gentle exfoliation and deep cleansing without irritation.
We use this in: Head To Toe Bar Soaps
INCI: Lanolin
Benefits: Lanolin is a natural wax extracted from the wool of sheep. It is highly effective as an emollient and moisturizer, forming a protective barrier on the skin and hair to lock in moisture. Lanolin helps to soften and condition the beard, making it more manageable and reducing dryness. It also soothes and protects the skin beneath the beard, preventing irritation and flakiness. Lanolin's deep moisturizing properties make it ideal for dry and coarse beard hair.
We use this in: Heavy Hold Beard Balms / Moustache Wax.
INCI: Panthenol
Benefits: Panthenol, also known as Pro-Vitamin B5, is a highly effective humectant and moisturizer. Panthenol penetrates the hair shaft, providing deep hydration and improving elasticity. It helps to reduce split ends and breakage, promoting healthier and stronger beard growth. Panthenol also soothes and moisturizes the skin beneath the beard, preventing dryness and irritation. Additionally, it adds a natural shine and smoothness to the beard, enhancing its overall appearance.
We use this in: Beard and Scalp Wash
INCI: Parfum
Here's the scoop: We take pride in the unique scent blends of our products, crafted from a selection of high-quality essential oils and absolutes. Due to Canadian labelling laws, we use the term 'parfum' on our labels to protect our proprietary formulas. This approach helps us safeguard our carefully curated blends from imitation by copycat companies, ensuring that our customers receive a distinctive and authentic product experience. Rest assured, our commitment to transparency and quality means that all our ingredients are chosen with care to provide the best results for your beard and skin.
INCI: PEG-7 Glyceryl Cocoate
Benefits: PEG-7 glyceryl cocoate is a polyethylene glycol (PEG) derivative of glyceryl cocoate. It is a water-dispersible, non-ionic surfactant and emollient that combines the moisturizing properties of glycerin and coconut oil with the solubility characteristics of PEG. In personal care products, PEG-7 glyceryl cocoate acts as a mild cleansing agent, emulsifier, and skin conditioner. It helps to enhance the spreadability and rinse-off characteristics of products, providing a silky feel and light conditioning effect. Its hydrophilic nature makes it effective in formulations that require solubilization of oils and other hydrophobic ingredients.
We use this in: Beard & Scalp Wash
INCI: PEG-150 Pentaerythrityl Tetrastearate
Benefits: PEG-150 pentaerythrityl tetrastearate is a high molecular weight polyethylene glycol ester used as a thickening agent and emulsifier. It helps to enhance the viscosity and stability of a product, ensuring a smooth and creamy consistency. Its emulsifying properties help to blend oil and water-based ingredients, providing a uniform texture. PEG-150 pentaerythrityl tetrastearate also contributes to the overall sensory experience, making the product easier to apply and leaving the beard feeling conditioned and well-groomed.
We use this in: Beard & Scalp Wash
INCI: Phenoxyethanol
Benefits: Phenoxyethanol is a widely used preservative in cosmetics and personal care products. It is effective against bacteria, yeast, and mold, helping to extend the shelf life of products. Phenoxyethanol ensures product safety and stability by preventing microbial growth. Its mild nature makes it suitable for sensitive skin, while its broad-spectrum antimicrobial properties provide reliable preservation without compromising product integrity.
We use this in: Beard & Scalp Wash
INCI: Prunus Domestica Seed Oil
Benefits: Plum seed oil is derived from the seeds of the Prunus domestica tree and is rich in vitamins, antioxidants, and essential fatty acids. It helps to moisturize and protect the beard and skin. Its lightweight texture absorbs quickly, leaving the beard feeling soft and conditioned without weighing it down. Plum seed oil also contains vitamin E, which promotes healthy hair growth and provides antioxidant protection against environmental damage, making it a valuable ingredient for maintaining a vibrant and nourished beard.
We use this in: Luxe Beard Elixir / Super Soft Leave-In Beard Conditioner
INCI: Opuntia Ficus-Indica Oil
Benefits: Prickly pear seed oil is one of the most prized botanical oils in modern skin and hair care. Exceptionally rich in vitamin E, antioxidants, and essential fatty acids, it helps nourish the skin while supporting healthy hair and scalp conditions. This lightweight yet nutrient-dense oil absorbs quickly and helps support the skin’s natural barrier, reducing dryness and promoting smoother, healthier beard hair. Its high antioxidant content also helps protect the skin and hair from environmental stressors that can contribute to dryness and brittleness. In our beard care formulas, prickly pear oil helps deliver deep nourishment while maintaining a lightweight feel, making it an excellent ingredient for promoting softness, shine, and overall beard health.
We use this in: Luxe Beard Elixir
INCI: Butyrospermum Parkii Butter
Benefits: Shea butter is a rich and creamy fat derived from the nuts of the shea tree. It is known for its exceptional moisturizing and emollient properties. Shea butter helps to soften and condition the beard, making it more manageable and reducing frizz. Its high concentration of vitamins and fatty acids nourishes the hair and skin, promoting healthy beard growth and preventing dryness and irritation. Shea butter also forms a protective barrier that locks in moisture, leaving the beard feeling soft, smooth, and well-hydrated. Our Shea Butter is sourced from a fair-trade women's cooperative in Ghana.
We use this in: Beard Balm, Heavy Hold Beard Balm
NCI: Sodium Avocadate
Benefits: Sodium avocadate is sodium salt of avocado oil and is used as a surfactant and conditioning agent in bar soaps. It helps to cleanse the beard and skin gently while maintaining natural moisture balance and provides a creamy lather that effectively removes dirt, oil, and impurities without stripping away essential oils. Sodium avocadate also helps to soften and smooth the beard, making it easier to manage and style.
We use this in: Head To Toe Bar Soaps
INCI: Sodium Castorate
Benefits: Sodium castorate is the sodium salt of castor oil and is used as a surfactant and emulsifier in soap formulations which helps to create a rich, creamy lather that cleanses the beard and skin effectively. It helps to remove dirt, oil, and impurities while conditioning the beard and promoting healthy hair growth. Sodium castorate also adds moisturizing properties to bar soaps, leaving the beard feeling soft, hydrated, and refreshed after cleansing
We use this in: Head To Toe Bar Soaps
INCI: Sodium Olivate
Benefits: Sodium olivate is the sodium salt of olive oil and is commonly used as a surfactant and emulsifier in soap formulations. It helps to create a luxurious lather that cleanses the beard and skin gently without causing dryness or irritation. It effectively removes dirt, oil, and impurities while maintaining the skin's natural moisture balance. Sodium olivate also contributes to the conditioning properties of beard soap, leaving the beard feeling soft, smooth, and nourished after use.
We use this in: Head to Toe Bar Soap
INCI: Sodium Shea Butterate
Benefits: Sodium shea butterate is the sodium salt of shea butter and is used as a moisturizing and conditioning agent in soap formulations. It helps to cleanse the beard and skin gently while providing intense hydration and nourishment. It creates a creamy lather that effectively removes dirt, oil, and impurities without stripping away natural oils. Sodium shea butterate leaves the beard feeling soft, moisturized, and refreshed, making it an essential ingredient for maintaining a healthy and well-groomed beard.
We use this in: Head To Toe Bar Soaps
INCI: Tocopherol
Benefits: Vitamin E is a powerful antioxidant that helps to protect the skin and hair from free radical damage. It nourishes and strengthens hair, promoting healthy growth and reducing breakage and its moisturizing properties help to hydrate and soften the beard, making it more manageable and reducing frizz. Vitamin E also soothes and repairs the skin beneath the beard, preventing dryness and irritation. Its antioxidant properties help to maintain the product and prevent oils from going rancid.
We use this in: Hazelnut & Hemp Beard Oil
INCI: Aqua
Benefits: Water is the cornerstone of hydration in hair and skin products. It acts as a primary ingredient, delivering moisture deep into the hair shaft, ensuring optimal hydration from root to tip. However, H2O's hydrating prowess can only be achieved with the help of other synergistic ingredients. Combining water with complementary ingredients that attract and retain moisture is absolutely crucial to creating a water-based product that works. This is where humectants like glycerin play an important role. By drawing moisture from the environment (in this case, the product itself) and binding it to the hair strands, glycerin ensures a continuous supply of hydration, preventing dryness and promoting flexibility. While water lays the foundation for hydration, the synergistic interaction with humectants and other key components elevates the products effectiveness, leaving your beard soft and nourished.
We use this in: Super Soft Leave-In Conditioner / Beard & Body Wash